550

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(37)
BBW550, Reflection with Olivine, BBW550VB BBW550, Reflection with Olivine, BBW550VB
50% off
550, Grey Matter with Bright Lavender, ISB550HG 550, Grey Matter with Bright Lavender, ISB550HG
30% off
550 Lace, Grey Matter with Prism Purple, PSB550KV 550 Lace, Grey Matter with Prism Purple, PSB550KV
40% off
550, Sea Salt with Moonbeam with Dawn Glow with Washed Amber, BB550RSD 550, Sea Salt with Moonbeam with Dawn Glow with Washed Amber, BB550RSD
50% off
BBW550, NB Navy with Heron Blue with Angora, BBW550GH BBW550, NB Navy with Heron Blue with Angora, BBW550GH
50% off
550 Lace, White with Peach Blossom, PSB550EB 550 Lace, White with Peach Blossom, PSB550EB
50% off
550, White with Linen, BBW550BK 550, White with Linen, BBW550BK
50% off
550, Linen with Crimson, BB550THA 550, Linen with Crimson, BB550THA
50% off
550, Sea Salt with New Spruce with Calcium, BB550PTB 550, Sea Salt with New Spruce with Calcium, BB550PTB
50% off
550 Lace, White with True Red, GSB550ED 550 Lace, White with True Red, GSB550ED
50% off
550 Lace, White with Carnival Pink, GSB550KP 550 Lace, White with Carnival Pink, GSB550KP
50% off
550, Rich Oak with Rich Earth with Nightwatch Green, BB550PBR 550, Rich Oak with Rich Earth with Nightwatch Green, BB550PBR
50% off
550, Sea Salt with Marsh Green, BB550CPE 550, Sea Salt with Marsh Green, BB550CPE
50% off
550, Deep Lichen Green with Pistachio Butter, BB550MCC 550, Deep Lichen Green with Pistachio Butter, BB550MCC
50% off
550, White, PSB550WW 550, White, PSB550WW
30% off
550 HOOK & LOOP, White with Magnet, IHB550BH 550 HOOK & LOOP, White with Magnet, IHB550BH
50% off
550, Sea Salt with Pecan with Black, BB550VGC 550, Sea Salt with Pecan with Black, BB550VGC
50% off
550 Bungee Lace with Top Strap, White with Black with Rain Cloud, IHB550CA 550 Bungee Lace with Top Strap, White with Black with Rain Cloud, IHB550CA
50% off

New Balance 550 Trainers

Now established as one of our most fashion forward styles, the New Balance 550 may feel like a recent addition to the New Balance collection. But the 550 actually dates back to 1989 when it launched as a New Balance’s latest entry into the basketball shoe market. Utilising the talents of legendary sneaker designer Steven Smith, the 550 looked the part, with a chunky silhouette and design elements that echo the aesthetics of graffiti culture and pop art. Alas, the 550 didn’t get the hype that it deserved and was soon dropped.

New Balance 550 Women’s

Three decades after its original launch, the New Balance 550 - by then a largely forgotten relic of New Balance’s brief dalliance with the Basketball market – was resurrected. Aime Leon Dore founder Teddy Santis is widely credited with rediscovering the style, having happened upon an old image of a mysterious low-top New Balance basketball shoe. Word spread and boosted by the trend for late-80s style trainers, the 550 quickly started to attract the sort of buzz it could have done with in 1989. New Balance responded to the hype and promptly rebuilt the trainer from scratch in collaboration with Aime Leon Dore.

New Balance 550 Men’s

Today’s New Balance 550 collection features an array of colourways and twists, including a high-top model. You’ll find an extensive choice in our range of men’s and women’s New Balance trainers as well as several kids trainers.